Content-Strategies

5 “Do’s and Don’ts” When Designing and Delivering a Winning Content Strategy

April 20, 2013

By Annie Ellicott I could have titled this blog post “it’s all about the relationship” because when it comes down to it, that little statement just says it all. A content strategy is useless if

Facebook up or down

Facebook Advertising: Thumbs Up or Thumbs Down?

April 11, 2013

By Annie Ellicott Update: April 11, 2013 Since I last wrote about Facebook advertising, the social media site has launched a number of new advertising products allowing targeting of Facebook users by platform (mobile-only and