Fear NOT …embrace technology for better marketing

September 4, 2012

Marketing’s new BFF? IT. Yep. Technology. Gotta have it. Learn more…

Being in San Francisco at the tech epicenter, we’ve been watching the convergence of technology and marketing increase.

Search algorithms now factor in more and more signals based on tags, coding do’s and don’ts, social media activity and more and are updated practically monthly. Yes, monthly.

As open source has propelled everything from blogs to apps, developers have increased the proliferation of digital solutions as Google Android and Apple IOS compete for consumer mind and walletshare.

Tech startups have ridden the social media wave finding new ways to filter, monitor and measure social media activity for brands and consumers.

But don’t get caught in “digital darwinism”… let us help you sort through the technical clutter. Just give us a call.

Source: Brian Solis, Altimeter Group